Tag Archives: persuasion

“According to One Source” is not Journalism

When my young children were listening to advertisements, my husband and I would occasionally say in passing, “That doesn’t sound right,” “It’s hard to believe that” or ask “Do you think that’s really true?” Yes, if overdone it’s annoying. But … Continue reading

Posted in Influence, Persuasion | Tagged , , , | Leave a comment

PUTTING TOO MANY APPLES IN THE COVID-19 EMPATHY BASKET

An assumption was made early on in the coronavirus pandemic response. It goes something like this:  If we tell people that wearing masks and social distancing will protect vulnerable others, they’ll want to do both. Why?  Because most people don’t want to … Continue reading

Posted in Uncategorized | Tagged , , , , , , | Leave a comment

Changing Distrust and Disdain For People We Don’t Really Know – A Takeaway From Persuasion Research

When I published the first edition of Persuasion In Practice, I was a newly minted Ph.D. in my late twenties. It’s still selling. Not Malcom Gladwell selling, but Public Opinion Quarterly described it as a “landmark contribution” to the field of communication. In … Continue reading

Posted in Uncategorized | Tagged , , , , , | 2 Comments

Dear Democrats: Seeing Is Not Believing

As televised hearings in the impeachment of President Trump commence, Democrats are pinning their hopes on “seeing is believing.” Is that true and is it enough? Persuasion is not merely a matter of providing information or even seeing something for … Continue reading

Posted in Influence, Politics, Uncategorized | Tagged , | 2 Comments